Create event flyer and put copies in theater lobby
Send event details to SoS administrator to go up on scienceonscreen.org
2–4 Weeks Prior
Write/issue press release, develop targeted outreach list, promote to outreach list
Promote via in-theater slideshow of upcoming films and events
Promote via lobby video reel of upcoming films and events
10 Days Prior
Send e-blast to dedicated Science on Screen list
Send e-blast to Member list
Begin posting on Facebook, Twitter, and Instagram; these posts may or may not include ticket giveaways
Week of Event
Promote in weekly e-blast
Ask speaker to submit electronic version of presentation (e.g. PowerPoint slides) to technical staff for testing to ensure there are no glitches on the night of the presentation
Continue promoting via social media
Confirm staff member to be on-site to run raffle (if applicable)
Day of Event
Submit guest list to box office (to include speaker, his/her invited guests, sponsors, ticket giveaway winners, etc.)
Night of Event
Speaker arrives 45 minutes–1 hour before doors open
If applicable, staff member arrives 45 minutes prior to event to set up a raffle table; raffle entrants are encouraged to sign up for the Science on Screen e-blast list
After Event
Upload video footage of your event (if any) and speaker presentation materials to your SoS Dropbox folder, or send it on a flash drive to the Coolidge Corner Theatre